football. i’m lovin’ it.
Macca’s have always played a huge part
in sponsoring all kinds of sports across Australia,
and in 2021 they became the official sponsors of the
A-Leagues, Australia’s professional football league.

With an eye on the environment and fair play,
we partnered with Channel 10 to create a campaign
that spread across TV, social, OOH and POS - enlisting
the help of a few A-Leagues stars along the way.

We recruited
the help of
some of our
A-League stars
to create a
TikTok challenge
that encouraged
fans to join in.


We also used some of our most
iconic Macca’s menu item to
bring our A-Leagues sponsorship
to life across all social channels.