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Hi, my name is Alexandre, but you can call me Alex.
I’m a Creative Director with a background in Art Direction,
currently working at VML New York.
Originally from Brazil, I’ve built a global career across Brazil,
Australia, and now the U.S., and I hold Brazilian,
Australian, and Italian citizenships (yes, all three!).

Over the past 15+ years, I’ve created work
at both big and medium-sized agencies including Ogilvy,
DDB, McCann, and Fox Sports, among others.
I’ve helped shape campaigns for brands like Dove, McDonald’s,
KFC, Fox Sports, Laser Clinics, Coca-Cola, and many more.
Always aiming for ideas that move people and make headlines.

As a Creative Director, I thrive on building and mentoring teams,
fostering collaborative environments, and guiding projects
from insight to execution. I’m passionate about big,
conceptual thinking and the craft that brings ideas to life.

Along the way, my work has been recognized at Cannes Lions,
One Show, Clio, LIA, Spikes Asia, to name a few.
But I believe my best project is yet to come.

Unlike most Brazilians, I don’t like soccer.
But I’m a Brazilian Jiu-Jitsu black belt
and I love surfing (and hey, Brazil does have 8 world titles),
so I guess I still qualify.
I’m also married to my love and the proud dad of two girls.

Want to connect or grab a coffee? I’d love that.


Do you want to see more? Check out my Vimeo






Contact: 

a.collares@outlook.com


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Recognitions ︎︎︎






︎︎︎
CANNES LIONS

Gold - Entertainment for Music
(Use of Humour)
Gold - Health & Wellness
(Non-profit / Health Education)
Silver - Film
(Use of Humour)
Silver - Film Craft
(Animation)
Silver - Film Craft
(Use of Original Music)
Bronze - Film
(Not-for-Profit / Charity )
Bronze - Print & Publishing
(Corporate Purpose & Social Responsibility)
Bronze - Health & Wellness
(Non-profit Health Education)
Bronze - Audio & Radio
(Use of Humour)
Shortlist - Film Craft
(Production Design/Art Direction)
Shortlist - Film Craft
(Script)
Shortlist - Audio & Radio
(Script)
4x Shortlist - Health & Wellness
(Non-profit Health Education)
Shortlist - Entertainment for Music
(Use of Original Composition)
Shortlist - Print & Publishing
(Social Behaviour & Cultural Insight)
Shortlist - Film
(Social Behaviour)
Shortlist - Film
(Corporate Purpose & Social Responsibility)
Shortlist - Film
(Consumer good)
Shortlist - Outdoor
(Corporate Purpose & Social Responsibility)
Shortlist - Industry Craft
(Photography)



CLIO AWARD

Bronze - Print



LIA

Finalist - Print
(Consumer Campaign)
Finalist - Poster Craft
(Photography Campaign)
Finalist - Health & Wellness
(Craft - Performance/Casting)



NEW YORK FESTIVAL

Grand Prix - Purpose (Physical Well-Being)
Gold - Purpose (Physical Well-Being)
Bronze - Branded Content (Healthcare)
Shortlist - Craft (Best Original Music)
Shortlist - Best Use of Humor
Shortlist - Print



SPIKES ASIA

Silver - Film
(Corporate Purpose & Social Responsibility)
Shortlist - Integrated
Shortlist - Print
(Corporate Purpose & Social Responsibility)



LÜRZER’S ARCHIVE 
Issue 227 - 2024 (1 film)
Vol. 02 - 2022 (3 prints)
Vol. 05/06 - 2020 (1 print)
Vol. 03/04 - 2020 (2 prints)
Vol. 01 - 2020 (3 prints)
Ranked #1 Art Director in Australia 2020
Ranked #5 Art Director Globally 2020



DMA AWARDS

Shortlist - Innovation for Good
Shortlist - Thoughtful Marketing
Shortlist - Health and Wellness
Shortlist - FMCG



ADFEST

Finalist - Film
(Consumer Goods)
Finalist - Billboard



GOLDEN TARGET AWARD

Shortlist - Digital Social / Content Campaign



CAMPAIGN BRIEF’S THE WORK 

Film
Integrated
Work for good
Health
Out-Of-Home
Print
Print
ONE SHOW

Merit - Print
Merit - Out of Home
Shortlist - Film
Shortlist - Integrated



ONE ASIA CREATIVE AWARDS

Bronze - Integrated
Merit - Print
Merit - PR



AWARD Awards

Gold - Creativity for Good
Silver - Press Campaign
Bronze - Health & Wellness
Bronze - PR
Shortlist - Social Video
Shortlist - Social Media
Shortlist - Craft | Direction



THE DRUM AWARDS

Gold - Photography
Silver - Online Video (Short Film)
Bronze - Integrated Campaigns



CAMPAIGN BIG AWARDS

Shortlist - Integrated
Shortlist - Consumer Good



MAD STARS

Silver - Print Publication
Finalist - Print Craft
Finalist - Design Non-for-profit
Finalist - Design Poster
Finalist - Interactive Publication
Finalist - Interactive Use of Web Platform



PHNX AdForum

Silver -Design/Publication
Shortlist - Integrated



BEST ADS

Best Film (Winner)
Best Print (Winner)
Best Print (Runner-up)
Best Print
Best Interactive
Best Direct Marketing



MUSE CREATIVE AWARDS

Silver - Print Publication



THE ANTHEM AWARDS

Silver - Health/Publication
(Not-For-Profit)



THE SIDE SHOW
Bronze - Social Good



AdAge
Editor’s pick



AGDA DESIGN AWARDS
Merit - Design for Good



POSTER HOUSE NY
Museum’s Permanent Collection



PROMAX/BDA

Gold Latin America - Art Direction
Gold Latin America - Design
Gold Latin America - Copywriting
Silver Latin America - Special Project
Shortlist Global - Copywriting



ABP (Brazilian Advertising Association)

Silver - Film
Bronze - Campaign



COLUNISTAS AWARDS 
Silver - Press
Silver - Film
Bronze - Press
Bronze -Outdoor









Jury Member/Mentorship/Interview ︎︎︎
︎︎︎
JURY MEMBER

Cannes Young Lions UK & Australia 2025/26

NY Festival 2023/24/25

Best Ads Feb 2026

AADC Awards 2024

Lisbon International Advertising Festivals 2023

Mad Stars (2022/23/24/25)

Young Stars (Mad Stars) 2022/26

AdForum PHNX (2020/21/22/23/24/25)

Muse Creative Awards (2021/22/23/24)

NY Product Design Awards (2021/23/25/26)

NY Digital Awards (2025/26)

TITAN World Innovation Awards (2023/25/26)

Spotlight Awards 2022

FestVideo - APP Ribeirão 2023



MENTORSHIP

D&AD New Blood Academy
(Tutor - 2023/24)

MadStars Academy
(Instructor - 2023)

Miami Ad School
(Guest Teacher - 2022/23)

D&AD New Blood Festival Portfolio Review
(2020/21/22)

New Zealand MDS AdSchool
(Tutor - 2022)